Carolyn Bessette-Kennedy and John F. Kennedy Jr. were iconic figures who epitomized ’90s New York style. Bessette-Kennedy’s minimalist tailoring and natural beauty, paired with JFK Jr.’s relaxed suiting and effortless grooming, set the standard for understated luxury that continues to inspire today.
Their polished aesthetic, as seen in “Love Story,” featured smooth hair, glowing skin, and subtle fragrance that exuded intimacy rather than overwhelming. A key element of their beauty routines can be traced back to Kiehl’s, a quintessential New York beauty brand that has stood on the same 13th Street corner since 1851.
Originally a small apothecary, Kiehl’s has transformed over 175 years into a globally recognized skincare institution under L’Oréal.
The Hair Product They Both Used
One standout product in Carolyn and John’s grooming regimen was Kiehl’s Creme With Silk Groom ($26). This lightweight styling cream was reportedly favored by both individuals for achieving their signature polished yet natural hair looks. The formula offers soft hold, gentle shine, and flexible movement, ideal for Carolyn’s sleek buns and John’s smooth, swept-back hair.
Its ability to control flyaways while maintaining touchable hair helped them achieve the effortless finish that defined their style.
Decades later, this cult favorite product continues to be embraced by high-profile figures like Kate Middleton, Julianne Moore, and Charlize Theron, with Middleton’s hairstylist using it to maintain the Duchess’s hydrated and polished hair throughout the day.
The Musk That Matched Carolyn’s Minimalism
Another Kiehl’s staple associated with the couple’s understated beauty philosophy is the Original Musk Eau de Toilette ($50). This warm fragrance blends classic musk with soft floral and woody notes, reflecting Carolyn’s minimalist style approach.
Even today, this fragrance remains a favorite among celebrities, with Charlize Theron considering it her “ride or die” scent and describing it as a powerful “love potion.”
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